Full-funnel tracking so you can measure impact on revenue.
Track every interaction from website visit to won. Measure the true impact of testing all the way through your funnel.
Done-for-you setup and verification.
Our analytics team sets up conversion tracking, including events and goals, and integrates testing data with your analytics and CRM. GA4, Amplitude, Heap, Adobe, Marketo, HubSpot, and proprietary data warehouses.
We'll verify the numbers against your source of truth to ensure you see the same numbers everywhere.
Measure user behavior, not just form fills.
We also set up tracking for intermediary events like clicks, scroll depth, and funnel progression. Get in-depth details on user interactions with test elements and how these micro-actions impact conversions.
See testing impact all the way through your funnel.
Measure all the way through the funnel, not just form fills but all your key metrics. MQL, SQL, SALs, and Won Deal.
Measure real business impact and ROI.
Identify the pages that influence conversion.
Maximize testing impact by mapping the full conversion path to identify the pages that most influence conversion.
We look at where the conversion happens and the pages that assist the conversion journey.
Measure results beyond just win/loss.
Looking beyond simple wins and losses, we’ll analyze how tests perform across user and customer segments. Discover hidden winners across new vs. returning users, device types, locations, traffic sources, and more.
Get THE TOP 3 predictions for your site
See the top 3 CRO recommendations from our prediction engine
for your most important page when you book a demo.
