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Full-funnel tracking so you can measure impact on revenue.

SetupInstrumentationDown-funnel trackingConversion mappingSegmentation

Track every interaction from website visit to won. Measure the true impact of testing all the way through your funnel.

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NetflixPodiumNBALowes CompaniesGustoHarvard UniversityCrowdStrike

Done-for-you setup and verification.

Our analytics team sets up conversion tracking, including events and goals, and integrates testing data with your analytics and CRM. GA4, Amplitude, Heap, Adobe, Marketo, HubSpot, and proprietary data warehouses.

We'll verify the numbers against your source of truth to ensure you see the same numbers everywhere.

Research

Measure user behavior, not just form fills.

We also set up tracking for intermediary events like clicks, scroll depth, and funnel progression. Get in-depth details on user interactions with test elements and how these micro-actions impact conversions.

Research

See testing impact all the way through your funnel.

Measure all the way through the funnel, not just form fills but all your key metrics. MQL, SQL, SALs, and Won Deal.

Measure real business impact and ROI.

Design

Identify the pages that influence conversion.

Maximize testing impact by mapping the full conversion path to identify the pages that most influence conversion.

We look at where the conversion happens and the pages that assist the conversion journey.

Development

Measure results beyond just win/loss.

Looking beyond simple wins and losses, we’ll analyze how tests perform across user and customer segments. Discover hidden winners across new vs. returning users, device types, locations, traffic sources, and more.

Analytics

Get THE TOP 3 predictions
for your site

See the top 3 CRO recommendations from our prediction engine
for your most important page when you book a demo.

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Client Results

Matt Boyce
Podium

“If we even improve conversion on our page by 1% or 2%, it would pay for the Spiralyze contract. Most of the tests we've run have improved conversion rates by 20-50% and they have tests mapped out for the rest of the year. It is not even close to what we could've done on our own and is significantly better.”

Bill Carney
RStudio

“Spiralyze really jumpstarted the whole website testing program and process for us. They increased exponentially our qualified pro-conversions. More importantly, they acted as an extension of our team.”

Jason Yang
Five9

“Spiralyze helps us turn thousands of website visitors into leads for our sales force. They have tremendous experience and great suggestions.”

Rodolfo Yiu
Okta

“Through a number of page redesign tests we’ve seen test lifts between 40-90%”

Megan Gouveia
Progress

“We saw a 125% increase in conversion rate for demo requests.”

Pat Oldenburg
ServiceMax

“We had aggressive KPI targets, and I'd have to say they've delivered on all points. On our landing pages, we've seen over a 30% conversion rate increase.
We have a lot of exciting initiatives for the next year and Spiralyze is at the core of a lot of these initiatives.”

Cadi Cadlecek
Record360

“Spiralyze reformatted our web pages, making them user friendly and highly conversional. We loved working with their team, they were so responsive and easy to work with! If things continue how they are - it's gonna have an amazing impact on our business.”