An event for all things B2B website
Above the Fold
2 days of in-person workshops and networking for B2B SaaS marketers.
Get hands-on, tactical ideas from experts + doers.
Fort Lauderdale, FL
February 9-11, 2026
2 days. No slide decks. No keynotes.
Tactics you can use.
Get tactics that you can use right away. No vague ideas.
So you can justify the beach vacation to your boss...
- Topics. All things B2B website. From landing pages and content strategy to positioning.
- Options. Multiple tracks in different subject areas. You choose the sessions most relevant to you.
3 workshops per day. No death by powerpoint.
No one's going to try & sell you their book (hopefully).
- Workshops. 3 workshops each day. Small groups. You pick which ones to attend.
- Leaders. Workshops run by subject matter experts. Ask questions, run ideas by your peers.
Irreverent learning. Chill vibes. No sacred cows.
We don't take ourselves too seriously.
- Happy hour Day 1. Featuring CRO Crimes. The battle royale of bad websites.
- Happy hour Day 2. Featuring the Notorious B2B podcast. The TMZ for B2B marketers.
The Itinerary
Monday, Feb 9
- 6:00 PMArrive, meet the team, and join us for a welcome dinner.
Tuesday, Feb 10
- 8:30 AMBeachside breakfast.
- 9:15 - 9.45 AMPitch room slot #1
- 10:00 - 11:15 AMWorkshop #1
- 11:30 AMNetwork | Recharge room | Pitch room slot #2
- 12:00 - 12:30 PMLunch
- 12:30 - 1:45 PMWorkshop #2
- 1:45 PMNetwork | Recharge room | Pitch room slot #3
- 2:15 - 3:30 PMWorkshop #3
- 3:30 - 4:00 PMNetwork | Recharge room | Pitch room slot #4
- 4:00 PMCRO Crimes gameshow + happy hour
- 6:00 PMDinner
Wednesday, Feb 11
- 8:30 AMBeachside breakfast.
- 9:15 - 9:45 AMPitch room slot #1
- 10:00 - 11:15 AMWorkshop #1
- 11:30 AMNetwork | Recharge room | Pitch room slot #2
- 12:00 - 12:30 PMLunch
- 12:30 - 1:45 PMWorkshop #2
- 1:45 PMNetwork | Recharge room | Pitch room slot #3
- 2:15 - 3:30 PMWorkshop #3
- 3:30 - 4:00 PMNetwork | Recharge room | Pitch room slot #4
- 4:00 PMNotorious B2B - the TMZ talkshow for marketers + happy hour
- 6:00 PMDinner
Workshop facilitators
Alina Vandenberghe
Co-Founder & Co-CEO, Chili PiperAgentic Workflows
Anthony Pierri
Co-Founder & Partner, FletchPMMHomepage Positioning
Tas Bober
Founder, The Scroll LabLanding pages
Jess Cook
Head of Marketing, VectorContent Strategy
Rob Kaminski
Co-Founder & Partner, FletchPMMHomepage Positioning
Eric Holland
Co-Founder, DemoDashInteractive Demos
Sahil Patel
CEO, SpiralyzeOptimal Pricing Pages
More leaders to be announced soon...
The VibeIt ain't the basement
It ain't the basement
of the Fairfield Inn
Relaxed atmosphere.Great venue + food.Quiet rooms to recharge and take a break from the crowd Designated pitch room (opt in).
Ticket Options
Package One
- Attend 3 pitches (you choose which ones) in the Pitch Room(what is the Pitch Room? - See FAQs)
- Full access to all workshops and events
- Includes all food and beverages, including happy hour
$660
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Package Two
- Skip the pitches, keep the vibes
- Full access to all workshops and events
- Includes all food and beverages, including happy hour
$990
Get Tickets
Frequently
Asked Questions
Get TicketsWho is Above the Fold for?
- This event is best suited for mid-level B2B marketers (especially VPs, directors, and managers), but all are welcome. We'll have a good mix of experts and in-house doers.
- In-house, fractionals, and agencies are welcome.
What is the Pitch Room?
- The Pitch Room is a dedicated pitch space for our sponsors. It keeps the rest of the event fully pitch-free.
- Pick any 3 pitches to fill in your punch card.
- No stuffy presentations - we'll keep it fun with games and drinks.
When and where is Above the Fold?
- February 9-11, 2026
- Fort Lauderdale area. Fly into either Miami or Fort Lauderdale airports.
Do I need to apply to attend?
- No - in short, this event is open to everyone. The content will be heavily oriented toward B2B SaaS.
What's included in my ticket price?
- Your ticket gets you full access to all workshops and events, including happy hours and activities.
- Breakfast, lunch, and dinner are included on both days. We will also have a welcome dinner on arrival day.
What style of workshop should I expect?
- Expert-led, interactive workshops on a variety of topics, all tailored around tangible ideas that you can implement right away.
- Small groups mean that everyone gets a chance to ask questions and discuss.
Is there a dress code?
- No dress code.
- But if you need one, think beachy casual. The weather should be warm so feel free to leave the blazers at home.
Where should I stay?
- There are plenty of hotel and Airbnb options nearby. We'll send out a list of lodging options to ticket-holders closer to the event.
When should I arrive?
- We'll have a welcome dinner for those who wish to arrive the night before. On Tuesday, we'll start with a beachside breakfast followed by a full day of workshops and activities.
When should I leave?
- We'll have two full days of workshops, networking, and activities. We recommend heading out on Thursday morning.
Above the Fold
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